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Month: December 2019

Top 10 books to read

Top 10 books to read

Delighted that Iconic Innovations (the Indian edition of Inspiring Innovation) has been chosen as one of top 10 books of the year for entrepreneurs on by Madanmohan Rao

Books of the year


“Inspiring – and amusing – stories of pathbreaking innovators over the centuries are shared in this book. Each innovation is profiled in just two or three pages, but what they lack in depth, they make up for in breadth and variety. Innovators get ideas from the problems they themselves face, spot trends in a range of industries, or build on earlier innovations. This has to be followed up with customer engagement, market development, and branding”

iconic innovation

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