There are classic Christmas songs which are played every Christmas and there are classic Christmas films that are repeated year after year… so why not classic Christmas brand stories.

I’ve written a couple of them over the years so this year I thought I would follow tradition and bring them back for the festive season. The first of which tells the tale of Coca-Cola and their role in the creation of the modern day depiction of Santa Claus but which like so many good stories has a twist…

There are two ways you can find the story – either enter ‘Santa’ in the search box and select the story “Santa and the backwards belt” or copy and paste the link below… 

http://www.theprisonerandthepenguin.com/index.php/38-santa-and-the-backwards-belt

The fabulous illustration is by Dawn Childs. We used to accompany the story as our compnay Christmas card a couple of years ago